Restaurant Menu Engineering Calculator
Analyse menu profitability, contribution margin and item popularity.
| Menu Item | Units Sold | Selling Price | Food Cost | Food Cost % | Sales | Unit CM | Total CM | Menu Mix | Classification | Action |
|---|
Total Revenue
£0.00
Total Contribution Margin
£0.00
Average Unit CM
£0.00
Total Units Sold
0
Menu Engineering Classification
⭐ Star High popularity + high contribution margin
🐴 Plow Horse High popularity + lower contribution margin
🧩 Puzzle Lower popularity + high contribution margin
🐕 Dog Lower popularity + lower contribution margin
Restaurant Menu Engineering
Want to know which menu items are Stars, Plowhorses, Puzzles, or Dogs? Use our Restaurant Menu Engineering Calculator to analyse item popularity and profitability, identify your best and worst performers, and make smarter menu decisions. Discover where your menu is making money—and where profits are being left behind. Analyse your menu today and start turning more sales into profit! You can also, try our Restaurant Profit Calculator here! Read more in-dept guide on Stars, Plowhorses, Puzzles and Dogs at Menu Engineering: How to Identify Your Most and Least Profitable Dishes.